I stumbled across this via a link on the awesome Novelicious [http://www.novelicious.com] website.

Paper Passion is a new  fragrance by Geza Schoen, Gerhard Steidl, and Wallpaper* magazine. The rather awesome packaging is by Karl Lagerfeld and Steidl.

Karl Lagerfeld is quoted as saying “The smell of a freshly printed book is the best smell in the world.”

Well, I’m not sure about smelling like a freshly printed book myself, but I’m loving this for the packaging alone.

You can find out more about Paper Passion at http://www.steidlville.com/books/1312-Paper-Passion.html/

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